Dollhouse (The Dark Carousel) Free Essays

Everything began as I spread out of the dim inward center of the red bricked doll house that I had recently involved. I was quickly blasted by a practically blinding cluster of daylight. I delayed for a quick second, rapidly in accepting a full breath as a black out wind crept passed me, making me jump somewhat. We will compose a custom article test on Dollhouse (The Dark Carousel) or on the other hand any comparative theme just for you Request Now I flickered as though attempting to dodge danger, and as though somebody had turned on the review streak on the universe, everything turned out to be clear. The superb sun kissed the lower earth with its brilliant beams of warmth, leaving the world underneath more splendid than I had once suspected. On second thought really, everything looked†¦ changed, yet not in a grim or unpleasant way. The sky appeared to be coated with a more indigo shade than what I have even observed previously. The mists were so light and distinctive, they spread over the sky with their smooth presence. The quietness of the water mass, making an ideal reflection of its blue predominant. Indeed, even the grass transmitted a specific novelty as it moved among the particular quiet of the lilac trees. Each shading, everything about, so clear in my now once inadequate with regards to world. My psyche hurled with lucidity as I remained on that maple wood patio. I inclined toward the rail just wanting to take in half of the outside world’s recently uncovered excellence. It was brilliant. Furthermore, as I remain there, I started to acknowledge of the amount I had missed in my blinded sleep. Goodness, the amount I disliked my once naã ¯ve attitude that had once over passed the subtleties I currently have seen. I felt deceived, in a kind of uncanning way, I felt sold out by my own once pretentious self. How might I have never seen such excellence? Such shading? Such distinctive magnificence? I needed to recover myself. I didn’t need to miss anything else than I once had. I needed close to drench myself in my general surroundings, regardless of whether only for a second. I walked around the hard, wood steps, on edge to be encircled by the lilac delights that followed to the lake. The sky gave an extraordinary blow, and wind touched past me, leaving shards of the green grass to shudder around my exposed toes. I took in, the sweet smell of the lilac marvels lipped my noses, with a slight fragrance of heated products being conveyed from one of the close by houses. It was then that my meandering feet meet with the delicate rocks of the sand sea shore, and to which my body delicately sunk. I remain there, if not possibly excessively long, looking at the plenitude of new white and yellow lily cushions that appeared to be deliberately positioned among the sky’s reflection. I sign, not if pity or in guff, however in rest and acknowledgment. The world appeared to be so distinctive and in reach of my fingertips. It was life in the entirety of its euphoric greatness, planted and left out for me to see. The squeak of a sliding entryway reverberated past me, and as the patter of old paws quick past me, so does a chocolate earthy colored doberman. With a gasp of her tongue and a brief look at her once youthful soul, the earthy colored canine brightly relax into the once still reflection, making swells cross the now vacillating lily cushions. With a delicate bark, the earthy colored pooch fanned her old paws against the shuddering fish underneath the sparkling reflection. The blur in her gag parted with it, however at that time, I could see the once youthful heart turn out in the earthy colored canine, as she attempted against the water’s surface. I’m not going to mislead anybody, she bombed wretchedly at attempting to catch one of those quick minimal blue gill. They all shot around her, teasingly, as she sprinkled the water’s edge. The sight carried with it a slight laugh from behind me, and I raised my head to see a recognizable face sitting on the edge of the wooden steps. A grin slid itself over my lips in affirmation, the day’s concealed magnificence and diversion of the earthy colored pooch carried with it a bizarre sense. A feeling of quietness that had appeared to be a little part of our past. A couple of overwhelming dribbles of water cross my way, and reraise my regard for the earthy colored canine, despite everything engaged with not the fish, yet the opportunity of the water itself. I rippled up from my sandy roost, delicately sprinkle a free gem like water drops toward the earthy colored, just to than end up in a round of pursue in the shallows profundities of the sky’s reflect. The breeze mixed past my fun loving step from the youthful lively canine, as I turn around helped lilac marvels that appeared to be too had floated in the wind’s sweet arms. My feet stagger, smashing me into the water’s shallows, a little snicker gets away from my lips as the earthy colored down sprinkles around me, appearing to cariole a trim of striking hues around her. A light snap is conveyed past my ears, and my consideration steps back to the maple deck where an old camera focal point has caught this one genuinely wonderful day. Instructions to refer to Dollhouse (The Dark Carousel), Papers

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purchase custom Total Rewards article All out remunerations allude to all the instruments accessible to the business that might be utilized to persuade, draw in and hold workers. It incorporates what the representative sees to be significant coming about because of the work relationship. Businesses have consistently had a test of how to rouse, pull in and hold their representatives (Blackburn Perry, 2007). Depict every one of the main five (5) points of interest of an all out remunerations approach Expanded adaptability The two representatives and managers want a greater amount of the adaptability. As the advantage of adaptability has just gotten somewhat seen, more business are permitting their representatives to decide their season of work, where they might want to work, and how they would wish to function. Complete prizes thinks about what their representatives need, and in many examples request, the ability to incorporate their work and their way of life. Improved Recruitment and Retention Today, laborers are centering past the master plan as they choose where they would wish to work. Individual life and work ought to be taken a gander at as related needs, and not contending ones. At the point when an association enables its representatives to run both their work and individual lives, the laborers feel a more noteworthy promise to the organization. What's more, a great deal of studies have indicated that laborers see complete prizes when settling on whether to remain or get together with an association. Medicinal services Coverage This is a bit of an all out remunerations run of the mill bundle that incorporates all vision, clinical and dental and still long haul and long haul inability protection that is offered by a business. Retirement Programs Retirement programs that are offered in the all out remunerations bundles can incorporate non-coordinating or coordinating 402 (k) accounts. In enormous companies, a benefit sharing and buying stock program might be offered too. Money related Compensation Laborers pay for the most part comprises of the base pay, legitimacy and additional time increments. This despite everything incorporates impetuses pay like rewards. Portray five (5) normal ways an all out remunerations methodology can roam. Albeit absolute prizes technique develops solid associations with bosses and the representatives, it can likewise get sidetracked; Feeling of disappointment or segregation among workers. In the event that the workers feel that the prize evaluation procedure probably won't be straightforward. Staff assurance may fall if there is a major distinction in remuneration being paid out to an individual accomplishing comparative work. Staff may turn out to be centered around individuals acquiring those prizes that they neglect to work in the absolute best advantages of the entire group. Rivalry can be reasonable however on the off chance that its too forceful it might be negative. Continuously there will be a judgment component required to regulate the framework. Someone need to rate the staffs execution. This judgment may wind up being somewhat abstract as opposed to being objective. A few capacities are in nature bolster jobs (and in this manner probably won't draw in much prizes as some different jobs like deals). There must be a reasonable equalization of remunerations for these care staff or they won't feel any appreciation. Portray the six (6) strides in structuring an absolute prizes program. Thinking of a complete prizes program explicit to an organizations requires some underlying schoolwork in setting up a standard of what one would already be able to offer and in building up more vital methodology towards remunerations. Stock prizes. Direct an itemized, precise and full stock of remunerations that are right now offered by the foundation that regularly fall into five components of ROW model. This kind of stock ought to include both casual projects and formal practices. A portion of this kind of data is clearly accessible however a large portion of it requires examination, especially in huge, decentralized foundations. Consider center groups as an approach to perceive the prizes and to give intrigue and responsibility in this procedure through the foundation. Measure speculation. To your level best, compute the most recent degree of interest in every single component to think of a gauge and to make changes. In a portion of the cases, the estimation will help check intensity (benefits, pay and so on.) and furthermore venture. In some different cases, the expense of establishment of the prize might be estimated however forming intensity will be increasingly troublesome. Expanding data. Through a reasonable correspondence, workers understand the full set-up of the prizes that are accessible to them. Connection all out remunerations technique towards institutional system, and think about creation a particular logo and name. Utilize your system that is altered as a base for estimating laborers fulfillment, commitment and comprehension through overviews and some different specialists criticism procedures. Actualize upgrades. Execution and usage are fundamental to an acknowledged all out remunerations program. Obscure practices, muddled correspondence and conflicting usage add to not exactly compelling project. Setting needs for upgrading or creating prizes and conveying enhancements will naturally show a dedication of the foundation to workers. Measure sway. A complete prizes program comprises an energetic arrangement. Keeping the plans significance needs normal survey of the organizations outside impacts and activities. An audit of the strategys viability requires to be fused in the normal arranging forms in which your establishment frequently leads. This is an altogether different procedure of estimation than the uses estimation. Include the network. Include personnel, staff and initiative in understanding the absolute prizes program and how it as a rule bolsters the general establishments key course. This goes a long ways past imparting the genuine program. Outline the inks among new activities and procedures. Make use reviews to perceive what is esteemed or isn't esteemed. Accept the open door to invigorate and survey the technique by discovering contribution from those that are generally affected. Expansive comprehension and including will help in guaranteeing the coherence of pertinence of all out remunerations program to the foundation. Portray the eight (8) strides in the correspondence procedure. Comprehend the funcction of the correspondence. Notwithstanding the issue, correspondence ought to be structured with a particular objective. It should then be actualized explicitly to acquire some outcome. That outcome might be expanding mindfulness. It may likewise be creating a specific activity. Despite whatever reason, correspondence ought not simply occur. If you can't find an explanation behind imparting, you shouldn't then convey. Urge the inner clients to meet up and examine the issue. This isn't anyway a simple undertaking. Everybody may be occupied, and regularly your clients will require you to accomplish something. To beat the opposition, you need to introduce strong advantages of making an opportunity to step back and afterward think about the most ideal method of address the issue. Accumulate the extra info. Contingent upon the affectability, level of contention or multifaceted nature of an issue, you may wish to accumulate some extra contribution from the others inside the association. You may wish to survey the laborers to decide their most recent degree of information concerning an issue. You may need to hold center groups to reveal the potential misperceptions or predispositions. The more you become mindful of an issue, the better you will be in a situation to introduce it precisely and proficiently. Distinguish the crowds. Crowd isn't everyone. For correspondence to be increasingly compelling, it ought to be focused on. That is, on the off chance that you need to impart something about spending cuts, the data that you share with the directors will be somewhat not quite the same as data that you share with the bleeding edge clients or staff. Indeed, even among the representative gatherings, the varieties may require diverse specialized apparatuses or various messages. For example, off-site staff probably won't have a prepared access towards the business intranet and will hence need to get the printed version data or data by telephone (Blackburn, 2007). Make key messages. Identify messages that are generally significant for you to pass on. Concentrate and be brief on need to know that depends on results that you're searching for. Try not to have a go at passing on something over the top, or, in all likelihood you will confound your crowd. Simply hit the most high focuses. Build up a course of events. The request by which you can illuminate the crowds can be basic. For example, in the event that one put a notification in the worker pamphlet concerning an advantage change before having educated the supervisors about that change, the administrators may feel that the person in question has been subverted and in a burden when includes responding to representative inquiries. Build up an arrangement. Thinking about the courses of events, crowds and messages that you have created, make a composed arrangement delineating the correspondence procedures and devices that you will utilize. The plans incorporate the foundation, the messages and focus on the crowds you have recognized. You will likewise need to detail the civility that are explicit that you will use in passing on your messages. Start inside first. Your laborers are a valuable crowd for the correspondence messageseven the showcasing messages concerning the items and administrations. The more they know and get them, the more they will help you precisely share your messages. Purchase custom Total Rewards paper

Slummer Reading List

Slummer Reading List According to me, it is scientifically proven that brain cell activity slows down during extreme temperatures. For example, it is  extremely hot outside right now, therefore my brain is slowing to a steady trot. Look around, Rioters, at all of the summer reading lists that require deep thought, thesauruses, and attention spans of steel. All of that is wonderful, and yes, your mind does need the exercise. But how do muscles work? After you tear them down, they are built back up during the resting period. So lets give our brains a much needed break with some Slacker Summer Reading (or Slummer Reading) thats both  fun in the sun (the merciless sun that beats on our uncovered faces) and could possibly build up your brain matter in between your quantum physics studies. After digging deep into my memory banks (and a lot of scrolling through my Kindle), I found some books that were fun, easy reads that both satisfied and whet my appetite.   Also, unlike many other summer reading lists (school requirements not included), the Slummer Reading List isnt limited to just what I recommend, or even limited to the books that have come out this year.   So feel free to add your Brain Candy picks below. So, in no particular order, other than how I wrote them down and typed them up, here is your Slummer Reading List. 1) How I Paid for College: A Novel of Sex, Theft, Friendship Musical Theate by Marc Acito Welp, I really dont have to explain this one, as its all in the title.   Seriously.   The main character is a high school boy of ambiguous sexuality who dreams of attending Julliard, sure to be the next big thing on Broadway, with help from his girlfriend (yes, he kisses her and everything), another girl friend (but in the totally platonic sense, when hes not mentioning her boobs), and a jock who may be a  Playboy at heart (check out that play on words, huh).   Prepared to simply enjoy his final years of high school, our hero is thrown a curve ball when his father refuses to pay for his college. Hijinks, sex, and random musical numbers ensue. Set in the 80s, but relevant even in our digital world, HIPfC is funny like a lazy toe dip in the pool just as your friend yells out Cannonball! 2) Whiplash River by Lou Berney Okay, admittedly the cover of this book leaves much to be desired, but as they say, Never judge a book before youve flipped it over and read the synopsis.   This book is what the Slummer Reading List is all about.   There are explosions, cute assassins, snarky commentary, and around-the-world travel (admittedly while being chased by several killers, but all of this happens with the Pyramids of Giza as a backdrop, so win).   Like HIPfc, the characters in Whiplash River leave an impression, and you find yourself rooting for both the bad and badder guys (Are there any good guys in this book?) Whiplash River is the essay Indiana Jones turned in when the teacher asked the class to write about what they did over the summer. 3) Every Demon Has His Day by Cara Lockwood Take your favorite celebrity gossip magazine (you know you have one),  mix in an episode of Supernatural, add a dash of Abbott and Costello, and for fun,  lets grab Britney Spears circa 2002 (before K-Fed and all of that craziness),  and youd almost have the ingredients that make Every Demon Has His Day a Slummer must-have.   The heroine is being haunted by her dead husband,  guarded by angels, stalked by demons, and will possibly usher in the apocalypse in her quaint town.  But dont let the  imminent doom of the antichrist make you think this book is heavy handed or even overly religious.   EDHHD is high on laughs (especially the dialogue between the angels), action, and Southern charm. Now class, Im going to interrupt this list to ask you to take out your ereaders.   Everyone ready? Follow along as I continue with these Slummer ebooks: 4) Fake Kate by David Wailing Two things I loved about this book: Being an American, the author describes London so well, its like you have an extra  Eye (get it) taking you all around the city. Secondly, I like when fiction  makes itself available in  real life.   Like when Im watching a movie at home, Ill pause the DVD whenever theres a newspaper or any type of writing, just to see if the filmmakers put the effort in to use actual copy and not fake Latin words (and oftentimes they do).  Wailing goes an extra step by  including clickable links to the dating site that Kate uses, as well as the profiles of the men she goes out with, and various websites in the story. Oh, and by the way,  Kates missing, so all of these links are clues to  finding her whereabouts. On a  side note:  I once called a number on a missing poster in an  indie horror movie that I saw, and lo and behold, it was the phone number of the director, and he and I chatted about the movie.    Yes,  Im that kind of girl. 5) Who is Audrey Wickersham by Sara Shrieves Speaking of horror, because so far I havent really, Who is Audrey Wickersham (which I downloaded onto my Kindle, but is also available in paperback), is a rather unusual take on your average monster tale.   Audrey is a teen girl who falls for a mysterious boy, and said boy may or may not be a vampire.   But its Audrey who is far more than she appears to be.   Let this serve as a cautionary tale against going into strange shops filled with jars of unspeakable things. Read it, youll see what I mean. 6-13) Triple Shot Of. by Tonia Brown You know what they say about Pringles?   How you cant eat just one?   If thats true, then the Triple Shot Of series is the Pringles of ebooks.   Pick your poison, via Steampunk, Werewolves, Flash Fiction, Zombies, and more.   Each ebook is a collection of three engrossing short stories with varying themes that youll probably read in one sitting, so be prepared for a marathon night.    Some of the  standout stories involve a guy whos facing his phobia of being completely nude, and just when the therapy  starts working,  zombies happen, and a Southern family dealing with being held  hostage by soldiers  during the  Civil War  in a very uncivilized way. 14) Back by Peaches the Writer Most of our Slummer reads have dealt with the supernatural, the outrageous, and the humorous.   But what about good, old-fashioned, human-made drama?   And by drama, I mean Real Housewives of Atlanta, fanning on the front porch, sipping sweet tea drama. Back involves the complicated love life of a divorcee who is still sleeping with her ex-husband when her seemingly gay professor offers to marry her if she can convince the conservative school board that he is simply effeminate and in love with her.    But what happens when real feelings get involved in all of the charades?   Well, youll find out, because  this, like most of our list, is a quick read that will get you through those long, hot, mind-paralyzing summer nights. So, thats  my Slummer Reading List so far.   If youve read anything on the list, what did you think?    What would you add or recommend?

review Essay - 3677 Words

Chetan Bhagat is one of the celebrity among youths as well as most of the reading community. Almost all of his books are blockbuster besides this; he is a motivational speaker and columnist. He is seen as youth icon than a writer. His other outstanding works are Five point someone :what not to do at IIT(2004), one night @ the call center(2005), the 3 mistakes of my life(2008),2 states: the story of my marriage(2009),revolution2020:love,corruption,ambition(2011) and what young India wants (2012) is his first non-fiction book. Mostly all of his books deal with the common problems faced by the society .He pinpoints the mistake committed by the society and he also suggests the solution for the problems which are residing in the society.†¦show more content†¦We can see how Indian brothers are .If there is any problem to their sisters they will do anything for them. This also shows the closeness of their relationship but in and around the world brothers it won’t be like ou r Indian brothers. Ishaan had a row with a boy who uses to disturb Vidya (Ishaan’s sister).This reveals Ishaan’s brave and daring nature. Now a day’s the major problem prevailing among youth is no good relationship between youth and their parents. This is not now a day’s problem, it is in the world for many years but its rate is in up phase. May be this is due to age difference but parents have to know their children’s interest and try to help them to improve in their desired field. In Ishaan’s view parents made their children as depressed adults, and not a happy one. Ishaan also have the same problem. His interest is on cricket but his father wants him to be in Indian army. Ishaan follows ‘take it easy policy’. He never ever cares for his father’s tongue-lashing. Patel is something different or we can call him out of the world. He sacrifices everything for his ambition. If he wants to do a thing he thinks over if it is u seful to him to achieve his goal, even for small things he thinks over. In simple, he is calculative. In some places the writer uses Govind as his mouth-piece to show his ideas like gossip (which is not so important),Show MoreRelatedBook Review : A Review Of A Book Review1431 Words   |  6 Pages Book reviews are just that: a review of a book. They can be used for news articles, blogs, or academic journals. A book review is more than just a book report. It can give the reader more of an insight into not just the book, but the author as well. Most authors write of what they know. For example, some authors have backgrounds in law enforcement so they write about cases they know or have worked. Other authors research groups of people, for example the Knights Templar, and write of whatRead MorePeer Review825 Words   |  4 PagesENGL112 Peer Review Worksheet INSTRUCTIONS: Peer Reviews will be conducted in class discussion forums during Week 7. Be sure to review the Lecture and the Discussion area for additional details and guidance. Please complete the following steps below, returning a separate peer review worksheet for each of the two classmates whose papers you review. This assignment is worth 50 points. * You will receive 10 points for submitting your draft by the required deadline. * You will receive 20 pointsRead MoreTypes Of Peer Review : Review1158 Words   |  5 PagesTypes of peer review There are different journals which follow different types of peer review, based on the kind of research they publish as well as their journal management style. The single and double-blinded peer reviews are the most commonly adopted by many journals. In the single-blind review, the reviewer is aware of the author’s identity, but not vice versa. In the double-blind review, both the author and reviewer are not aware of the other’s identity. In the recent time, some academic journalsRead MoreTried And Tested:. The Impact Of Online Hotel Reviews On1028 Words   |  5 PagesTried and tested: The impact of online hotel reviews on consumer consideration Presented by Jinyue Wang 1000042488 Catalogue Introduction Literature review Methodology Findings Managerial Implication Supported Example 1 Introduction  · Research Gap Impacts of online reviews Researches on electronic word-of-mouth Relationships between users and contributors of review sites  · Research aim Find out the impact of online reviews to hotels’ potential consumers. i.e., their purchase decisions  · ResearchRead MoreJudicial Review2674 Words   |  11 PagesIntroduction The controversy of judicial review which at extreme points, is called judicial activism, is a concept new to India. Judicial review can be defined as the judiciary, in the exercise of its own independence, checking and cross checking the working of the other organs of the government, while trying to uphold the ideal of ‘the rule of law’. Judicial activism more reformist in character is often confused with judicial review. According to Black’s Law Dictionary, judicial activismRead MoreEmployee Performance Reviews Essay1296 Words   |  6 PagesPerformance reviews are designed to both evaluate general performance and measure progress around specific goals. Both negative and positive aspects are incorporated in these reviews as they should serve as a point of reference to both look back in evaluation and ahead in anticipation. Pulling back from daily demands in order to assess and review employee performance allows managers to focus their attention on specific departments and clarify what is high priority to their company. Performance reviews alsoRead MoreOnline Teen Forum Review Essay670 Words   |  3 Pagesindividuals, presumably teens, asking for book recommendations. Other users or staff members of the site give their opinion on what book would best fit the request that the user has made. Occasionally a user will offer their opinion in the form of a book review, although it is informal and still often takes the form of a recommendation. Perhaps the best example is a post from November of last year concerning The Faults in Our Stars. In the post, the author comments on how much she enjoys the writing ofRead MoreCRITICAL APPRAISAL OF A SYSTEMATIC REVIEW AND NARRATIVE REVIEW3844 Words   |  13 Pagesï » ¿CRITICAL APPRAISAL OF A SYSTEMATIC REVIEW AND NARRATIVE REVIEW RELATED TO COMPUTERISED PHYSICIAN ORDER ENTRY SYSTEM The author of this paper is a nurse educator working in an Intensive Care Unit (ICU) within the north-west region of England. For the purpose of this paper, the author has chosen a systematic review (SR) and a narrative review (NR) and aims to critically analyse these reviews using the Critical Appraisal Skills Programme (CASP) tool. The CASP tool has been developed by the SolutionsRead MoreWhat Is Peer Review?960 Words   |  4 PagesThe literature review What is peer review? Peer review is the evaluation of scholarly and academic articles by other researchers or scientists who are expert in the field and qualified enough to perform a reasonably neutral review. It is an indispensable part of the process of the scholarly publication. Most academic journals rely on scholarly peer review, or refereeing, to help editors evaluate the quality of articles submitted to their journals. The review process is a skill, which is learnedRead MoreEssay Literature Review1001 Words   |  5 PagesLiterature Review The purpose of this research project is for you to create a scholarly piece of graduate-level research and writing, which conforms to APA format. Competency in the APA format is required of all Business graduates of Liberty University, as set forth by policy of both the Graduate Faculty and the administration. You will research and write a literature review on a topic relevant to our course. What is a Literature Review? â€Å"A literature review discusses published information

The Negative Uses Of Technology In Academic Education ...

It is stated based on the observations of atlantic.com† The study examined three years of a foundational pharmaceutics course, required for all doctor of pharmacy (Pharm.D.) students attending UNC. In 2011, Mumper taught the course in a standard, PowerPoint-aided lecture format. In 2012 and 2013, he taught it using â€Å"flipped† methods. Student performance on an identical final exam improved by 2.5 percent between 2011 and 2012—results now in press at Academic Medicine—and by an additional 2.6 percent in 2013. Overall, student performance on an identical final exam improved between 2011 and 2013 by 5.1 percent. Students also came to prefer the flipped model to the lecture model. While 75 percent of students in 2012 said, before Mumper’s†¦show more content†¦What are the downfalls?† He answered â€Å"I think that technology is often a thing that people tend to look over because of the negatives. Negatives like, getting distracted or cheating. But I think that tech in the classroom is a good idea because it promotes the attention of a student. Like me for example, I hate reading out of a textbook but when I read it online, I tend to not have a problem really. It’s like when my computer or phone is in front of me, I can get work done faster and better than I would[could] without them.† However, many teachers believe that introducing students to technology is harmful to the classrooms’ environment. They believe that technology encourages laziness, has the potential to be expensive, and that it interferes with student’s interaction within the classroom as it is easily distracting. In order for technology to be properly used in the classroom, teachers must first seek to involve technology usage within the classroom. This idea comes primarily because the rules of a teacher are seen as â€Å"golden† and cannot be trifled with on any occasion as such forcing the student to subm it to the rules. Integrating technology must come as a want from the teacher in order to adequately influence on the student to complete task when utilizing technology. In short, the teacher must first seek to include technology within their lessons and then incorporate restrictions in order to keep their students on taskShow MoreRelatedImpacts of Technology Dependency on the Academic Performance of Usls Students1490 Words   |  6 PagesCHAPTER 1 INTRODUCTION Technology is a gift of God. After the gift of life it is perhaps the greatest of Gods gifts. It is the mother of civilizations, of arts and of sciences. - Freeman Dyson Technology plays an important role in every sphere of life. It has certainly changed the way we live in different aspects of life and redefined living. Several sectors like medicine, warfare, transportation and navigation, business, economy, and even in education particularly in science and mathematicsRead MoreTechnology And Technology842 Words   |  4 PagesThe internet and technology usage in classrooms has both a positive and a negative influence upon students. Students have a better opportunity for learning due to the wide variety of apps and the usage of the search engine to help students find more information and learn more. The negative effect that technology has upon students is reflected in their school work and education, also causing students to get addicted and finding the constant need to be texting. In classrooms, students could go on otherRead Moreeffects of having nearby computer shops in Capitol University1417 Words   |  6 Pagesï » ¿Introduction A computer is a crucial component of the academic success of a student. Whether it is a laptop or a desktop, a computer offers a unique platform to gain the most up-to-date information and to analyze the use of that information for school projects. Additionally, computers help students grow accustomed to writing professional material, like resumes when preparing for the workforce. Technology has developed so much that it is almost crucial to have electronic devices  particularlyRead MoreImpact Of Globalisation On Higher Education1388 Words   |  6 PagesGlobalisation is the evolution of society which affect human life, education is one of those, especially in postgraduate degrees which receive the most influence from globalisation. The development in technologies and communication have produced a shift in learning system which affect cultures and national economic growth. Higher education systems has been transformed by globalisation, which is â€Å"the widening, deepening and speeding up of worldwide interconnectedness† (Held et al., 1999, p.14). WhenRead MoreThe Greatest Communication Revolution Of The Internet For Educational Purposes1567 Words   |  7 PagesRecent studies have indicated that students nowadays spend a considerable amount of time on the Internet for educational purposes. (Lenhart, Madden Hitlin, 2005) Today, nobody discusses the importance of technology in the actual life; it has become the greatest communication revolution since the invention of printing. Human being uses in their everyday behaviour an immense rage of contributions of technology, it can be refer to the simplest such as mobile phone, clock, books, newspaper that givesRead MoreDistance Education Essay1547 Words   |  7 PagesDistance education has changed and grown a lot from external studies and correspondence education during the last century. Distance education has become a recognized phenomenon today, thanks to technology which has shortened the physical distances. DEVELOPMENT OF DISTANCE EDUCATION The evolution of Distance education could be divided in four periods. The first period was from 1850 to 1960, this generation used correspondence classes which used radio and instructional television. The secondRead MoreEducational Issue Involving Adolescents . Many People Blame1695 Words   |  7 Pagesparents first thing if a child is having academic issues. However, although the parents do play a major part, they are not the only reason children may be struggling in school. There are many factors that cause educational issues with adolescents in addition to parental involvement. These factors include: peer relations/bullying, substance abuse, young parenthood, technology use, stereotyping, racial judgements, and socioeconomic status. According to a study conducted by Aprile D. Benner, Alaina ERead MoreThe Explosion Of Technology On The Education Scene1667 Words   |  7 PagesDefinition of key Terminology/Background The explosion of technology on the education scene in the past few decades has been enormous. Toward the end of 20th century, one of the most frequent suggestions educational leaders made for improving schools was the integration of technology into teaching and learning processes (Henson, 2010, p.63). Mercelle (2000) defined ICT as â€Å"complex and heterogeneous set of good applications and services used for producing, distributing, processing and transformingRead MorePositive And Negative Impact Of Technology Essay805 Words   |  4 PagesDoes Technology have a positive or negative effective on America’s future education system? Livening in today’s age we see the use of technology everywhere. People are constantly on their phones, looking for the newest update on life. We have heard about the positive and negative impacts of technology in our society. However, how has this affected our schools teaching environment? Studies have shown that technology advancement is the way of the future. Firstly, technology has had a high influenceRead MoreImpact Of Globalization On Higher Education1631 Words   |  7 Pagesvarying from study to entertainment. This immediate prevalence of globalization plays an increasingly vital role in higher education and creates opportunities for people to continue taking advanced studies (Altbach, 2004). Altbach (2004) points out that it is inevitable that globalization will have some effects on higher education due to the rapid development of economy, technology as well as science. In order to survive and achieve a significant position in the academic field, higher education has begun

Chemical element Free Essays

True The half-lives of unstable isotopes vary from milliseconds to billions of years. The combining of atoms is known as nuclear fusion. Multiple choice (271)mints) The man responsible for discovering that the atom is mostly space is: Rutherford false statement concerning matter is: All matter contains mass. We will write a custom essay sample on Chemical element or any similar topic only for you Order Now The true statement concerning the atomic nucleus is: It is made up of electrons only. The element has how many protons? 7 has how many neutrons? 146 Which statement is true? Isotopes of a given element have very similar chemical properties. The atomic number of an atom is equivalent to the number of: protons Rutherford coined the term used for the simplest positive charged particle and called it the: neutron An alpha particle is: an electron Select all that apply. In the vertical columns of the periodic table: All the physical properties are identical. The number of positive charges in the nucleus of an atom is equal to: its atomic number Most of the mass of an atom is made up of: The protons and neutrons Movement of electrons about a central nucleus is a concept by: Boor Periodicity is best defined as: The repeating nature of physical and chemical properties with increasing The last element in any period always has: eight electrons in the outermost energy level The maximum number of electrons in a p sub-level is: 3 The 3 in up represent TTS: the number of electrons Name the element that corresponds to the following electron configuration. 2 , as , up neon 22 61 What does the p mean in Is as the p shell What causes the lines in the spectrum for elements? None of the above What is the maximum number of electrons found in any shell of the known elements? 8 A principal quantum number refers to: The numbered energy levels starting from the nucleus outward 2 2 The electron configuration of En is: Is In the vertical columns of the period ic table, as the atomic numbers increase: The numbers of electrons in the valence shell increase. How to cite Chemical element, Papers

Sunsets free essay sample

97 steps from a tiny tattered beach, Frequented by gnats and 70-somethings, The Edge of the World, CT My address has always belonged to the horizon, but sunsets didn’t faze me until my sixteenth summer: the summer we scrawled the bucket-list that scared me. 1. Explore Black Point, by shore. Our neighborhood’s shoreline boasts three tiny beaches, three miles of wobbly rock and a swamp –this item hardly enthralled me. About as adventuresome as a GPS, I sluggishly accompanied her onto the rocks before sunrise. Somewhere between scooching and sloshing, a salty smile found my face and I realized: the undesirable part of Black Point was closest to the ocean. I paused at the irony and shared it with her. As the sun rose on our adventure, we giggled about the secret we uncovered. The truth that I wouldn’t know had I not conquered the rocks. 2. Adventure began to illuminate my eyes, but they widened under risk’s influence. We will write a custom essay sample on Sunsets or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page We knew Black Point’s undesirable side: the next list-item involved its most desirable. Crash an Old Black Point party. It was her idea. Old Black Point is the Gatsby of our beach town. Old-Blackers’ expensive beach- parties span summer: the highlight of their social schedule? Kaboom Day. Each Kaboom day Black-Pointers watch, locked outside the white gates of OBP Beach, as fireworks explode above trees. I’d never seen them reflect into the water. We disappeared under sunhats and slipped into sundresses. Side-by-side, we walked confidently through the white gates. Seconds later we were sprinting, jumping over vacated Louboutins and dodging wine glasses, towards the OBP dock. The first firework boomed above us, but I didn’t hear it. I only saw the light, twinkling from the sky until it fizzled on the water’s surface. It was magical; the way the midnight-blue glass enveloped each spark. Being there to watch it blurred my vision into watery-eyed disbelief. It was her idea, but our return next summer would be mine. 3. Drop flowers on doorsteps. I came up with this item –it was the first that didn’t twist my stomach. We trekked from downtown with two-dozen roses. After an afternoon’s work, I tucked 24 roses, tied to 24 pink-papered messages, into my bike basket. She hid behind a bush and I tiptoed to door one, rose in hand. After knocking and dropping, I ran to join her. An old woman’s face appeared behind the screen, scowling. She jerked her head from side to side, and started turning when our rose caught her eye. As she handled the stem, she softened. She gazed around again, and then retreated. Beneath bush-branches, we high-fived. Becoming an adventurer and harnessing risks had felt like noon-time sunlight beating on my heart. But watching that old woman’s transformation was a sunset –I basked in its purpose, marveled at its sureness. The sun is about to set on my life on the horizon. When it does, I’ll bask in its purpose once again: it’s my time to explore a broader horizon.

Henry The 8th essays

Henry The 8th essays Henry VIII was born on June 28th 1491, in Greenwich Palace, London. He was the second son of Henry VII and Elizabeth of York. Henry VIII came to the throne on the June 24th 1509, after his fathers death. Almost 18 at the time, Henry was interested in sport, dancing and feasting, than he was in governing his country. He left most of his ruling to his advisor, Cardinal Thomas Wosley. Henrys reign was often overshadowed by his six marriages, as he hoped to have a male heir. His greatest achievements include the development of the British navy, and the reformation of Roman Catholic churches, which resulted the creation of Protestant churches. When Henry was eleven, his life was transformed by the death of his elder brother, Arthur. He was now heir to throne. In 1509 Henrys father died, and he succeeded him. Shortly after he came to the throne Henry married his brothers widow, Catherine of Aragon, the daughter of the king of Spain. They had a daughter named Mary, who was born in 1516, and for most of the 24 years their marriage it was quite a happy one. But Henry desperately wanted a son to follow him on the throne believing that a male heir would be a better ruler, and to his mind this was a failure to his reign. He blamed this on Catherine. Although she was pregnant many times only, Princess Mary survived. Henry had affairs with ladies of his court until he fell in love with Anne Boleyn, a woman of strong will and political instincts. Henry decided to divorce Catherine in order to marry Anne. From 1527 Henry was looking for a way out of his marriage, arguing from accordance of the bible that the union with his brothers widow was invalid. Henry sent his Cardinal Wosley to Rome to present the English case before the pope; Cardinal Wosley was unable to secure the Popes permission for the divorce. Henry did not tolerate failure and dismissed the Cardinal, for failing. However, the divorce was politi...

The top 12 hottest customer service jobs

The top 12 hottest customer service jobs Now more than ever, customer service jobs are in the spotlight. How many times have you seen a bad interaction between a company and a customer go viral for all the hilariously wrong reasons? Corporate branding is very public now, with social media and scrutiny- and that underscores how important it is for companies to provide good, reputation-enhancing customer service. One of the great things about choosing a career path in customer service is that it’s an industry that is continually growing and changing. Technology and day-to-day duties might change, but as long as there are consumer goods and services, people will always be needed to guide and help those customers. If you’re interested in working in customer service, but aren’t quite sure which branch works best for your skills and experience, we’ve got some of the hottest customer service jobs around now, and what each job entails.Call Center RepresentativesCall center representatives are the first l ine of defense for a classic customer service outlet: a phone number that customers can call for questions or issues. These representatives may work in a physical call center somewhere (think of a bullpen-style room with lots of phone booths) or remotely from the rep’s home. And despite the name, these call centers may also task their reps with handling email or online chat apps as well as phones. This is essentially a hub of contact, with representatives working directly with customers to provide help or guidance.ConciergeIt seems like everything is a customized, curated experience these days, meant to deliver goods and experiences according to a customer’s wants or needs. A concierge is the person who puts that personal touch on a customer experience. Concierges can work for any company that offers an individualized experience, but primarily in the hospitality and tourism industry. Concierges work with clients to book trips, suggest activities, help get tickets, make reservations, and arrange transportation. This can be a great role for someone who’s in the know about the best things to do in town and has a passion for helping make someone’s vacation or trip more enjoyable. Concierges may work directly with clients (like at a hotel), or may communicate and make arrangements online as a â€Å"virtual† concierge.Client Relations CoordinatorThese customer service professionals are kind of the closers when it comes to clients. They focus on the client experience and making sure that clients are satisfied with the level of service they’re receiving. These associates may work with a number of different teams inside and outside the company to ensure that the client is happy. It’s a more focused role- instead of fielding general queries, these coordinators build and maintain relationships with specific clients.Client Services ManagerRather than specific products or services, client services managers are tasked with ma naging relationships with clients and customers. You may see this kind of job under similar titles, like â€Å"customer success manager,† â€Å"account manager,† or â€Å"relationship manager,† but the duties are pretty much the same- the client services manager works with specific clients to ensure that all of their needs are being met. Client services managers provide next-level customer care.Customer Service RepresentativeCustomer service representatives, sometimes also known as customer care representatives, are responsible for helping customers in every industry (retail hospitality, healthcare, etc.). They may answer questions in person, on the phone, via email, or via chat. They take reports from users or customers, help troubleshoot if necessary, or provide product information. The job may include follow-up investigation or escalation of customer issues to other parts of the company, as well as reaching back out to customers for resolution. Customer servi ce reps may also be responsible for keeping detailed records, processing payments and refunds, generating sales leads, and helping to meet sales goals.Customer Service ManagerThis role is typically the next step up after you’ve worked as a customer service representative. Customer service managers are often responsible for managing teams of customer service representatives, handling queries or complaints that have been escalated, handling financial transactions like refunding customers, and ensuring that the company’s best practices for customer service are being met. This is a role that requires only stellar customer service skills, but also strong organization and leadership.Member Services SpecialistIf it seems like every store or company seems to have a â€Å"perks† program or some kind of VIP club for elite customers, that’s because these programs are a lucrative way to build and create a loyal customer base. Member services specialists are customer service professionals who focus on working with customers who are members of these programs, ensuring that they understand and receive benefits, and meet program requirements. These specialists may also be responsible for recruiting new members, with yearly signup goals.Patient Care CoordinatorPatient care coordinators are found in the healthcare or health technology industries, working for hospitals, clinics, medical and rehabilitation centers, insurance companies, and government agencies. They arrange appointments and services for patients, get approval for procedures or tests, and act as a liaison between the patients and the medical administrators. In addition to customer service skills, this role may also require basic medical training and knowledge.ReceptionistA receptionist is often the first face you see (or the first voice you hear) when interacting with a company. And a good one can make all the difference- someone who answers the phone with a polite, friendly demeanor set s a much better tone than someone who is clearly grouchy or dismissive. Also known as â€Å"front desk associates,† receptionists need to have great communication skills and good interpersonal skills. Receptionists typically receive guests, answer and direct phone calls, give information, manage schedules, and keep logs or records.Social Media Customer Service AssociateSocial media has become a major force in customer service. And while many of these jobs are more of an administrative marketing function, the person behind the Tweets serves an important customer service role as well. Social media is used to present a brand, as well as information for customers. Being the point person behind the social media accounts can also mean fielding real-time customer issues and feedback, as well as helping to resolve things before a minor customer issue develops into a major customer problem.Technical Support RepresentativeModern tech is great. It’s also imperfect. And when thing s go wrong with your phone/tablet/candy-themed game app, you will surely be reaching out to the company that made it to help fix things. These customer service representatives are specially trained to handle technical queries, or to direct them to other IT groups to fully troubleshoot. These professionals typically have solid technical skills in general, as well as specific experience or training on a particular product, software, system, etc. This is also a job that can be done remotely, depending on the company.Technical Support EngineerTechnical support engineers have both customer service skills and a four-year degree in an area like computer engineering, computer science, information technology, or similar. These professionals provide high-level support for particular products, programs, apps, or technical services to help ensure that your product/service is working as it should. These engineers may also work within a company’s IT department to fill the customer service role for internal teams or groups as well.If you’re thinking about a career in customer service, there are some baseline skills you should develop as you figure out which customer service job opportunities you want to pursue. Organization and being detail-oriented are great assets, as is a positive and patient â€Å"bedside manner.† While customer service may seem like a solo job (or a duo with you and your phone), teamwork is essential to achieving company service goals. And tech savviness will always come in handy as factors like e-commerce, online customer service, and data collection become priorities for companies.And if you’re starting to think about crafting your customer service resume, we’ve got you covered there too.The bottom line is this: if you have a passion for helping people get the best possible experience from something they’ve bought, then this can be a great choice. It’s also a career path that gives you flexible work opt ions, whether you’re looking for a standard desk job, a remote work opportunity, or a graveyard shift.

Bhang smoking Essay Example | Topics and Well Written Essays - 1000 words

Bhang smoking - Essay Example Research has shown that most bhang smokers are affected by it due to the way they inhale the drug. Most of the users tend to retain much the smoke in their lungs while inhaling as a better way of using the drug. This act tends to increase the accumulation of tar which is present in the drug. This tends to cause lung cancer in shorter period than cigarettes.   Research has also shown that bhang smoking can lead to female infertility (Chein). An Australian report indicated that the use of bhang is causing harmful effects during pregnancies and may cause birth failures or miscarriages. This is a long term effect. Research has also put forward that continued use of bhang by males can tamper with the sperm functioning which leads to a negative impact. Study has also proven that this disease leads to psychosis, depression and anxiety (MD Newcomb). These are psychological problems. Sixty percent of mentally ill persons have their illness being related to drug consumption. Most of these pe rsons prefer use of bhang and drinking of alcohol. Psychiatrist then argue that the role played by alcohol in causing these diseases is quite minimal and most probably this issues are mostly related to the inhaling of marijuana. Psychotic diseases are also depicted to affect persons who started to abuse from a young age.The most affected age Group. Teenagers between the age of sixteen and twenty five are the most highly affected group by the psychotic diseases. Study has also shown that bhang smoking causes.... This is a long term effect. Research has also put forward that continued use of bhang by males can tamper with the sperm functioning which leads to a negative impact. Study has also proven that this disease leads to psychosis, depression and anxiety (MD Newcomb). These are psychological problems. Sixty percent of mentally ill persons have their illness being related to drug consumption. Most of these persons prefer use of bhang and drinking of alcohol. Psychiatrist then argue that the role played by alcohol in causing these diseases is quite minimal and most probably this issues are mostly related to the inhaling of marijuana. Psychotic diseases are also depicted to affect persons who started to abuse from a young age. The most affected age Group. Teenagers between the age of sixteen and twenty five are the most highly affected group by the psychotic diseases. Study has also shown that bhang smoking causes unipolar which is a depression disorder. The relation between bhang and depres sion is also prevalent. Statistical research has shown that the number of people affected by depression is almost equal to the people affected by psychosis. However, most of the people affected by depression do not have access to clinical facilities. The most striking attribute of this particular disorder is that the people who are not so much dependent on marijuana have a higher risk of contracting this disease. Studies have also associated many suicide cases with the use of bhang. For instance most bhang users in the United States of America have being documented to have reported most cases of attempted suicide. This data is as shown in the US National Co morbidity Survey (Crewe). This is due

Motifs in The Great Gatsby Essay Example | Topics and Well Written Essays - 750 words

Motifs in The Great Gatsby - Essay Example This actress had none of Daisy’s sophistication, her voice when she spoke echoed off the walls behind her in a brazen, brassy tone that spoke of street markets and low change as compared to the melodious, soft, money-filled voice of Daisy’s. The buzz of conversation that flitted around us as we circulated spoke of such low topics as business and finances, things that belonged in the workplace, not in decent society. Daisy fell into a pattern of simply nodding to these individuals and moving on, in much the same way a queen might pass among her subjects on her way to a finer, more noble company. That Daisy was bored was immediately apparent to any who laid eyes on her, though she tried to remain gay.2 â€Å"I don’t believe I know any of these dances,† Daisy responded, looking coolly about the crowded floor on which several people could be seen performing the new street dances that were just becoming recognized by the theater set. â€Å"Perhaps it is just a little too hot to dance anyway. Shouldn’t we instead go somewhere cool?† Pulled along in their wake like a small tugboat trying to get away, I accompanied Daisy and Gatsby on their stroll about the grounds. Our feet inevitably led us to Gatsby’s garage, where the great yellow car rested in opulent stasis. â€Å"Oh, anything to get some wind. It’s so hot and still these days,† Daisy said in response, not at all concerned that she was taking the host away from his party or leaving her husband in the comforting arms of another Broadway hopeful who was ‘too common’ for her to concern herself about. We went for a ride toward the city, speeding along at breakneck speeds on the empty roads of the New York nighttime, only stopping long enough to allow Daisy to get behind the driver’s wheel because she was bored with just riding on the passenger side and felt perhaps driving would help to

Relationship Marketing And Traditional Transactional Marketing Marketing Essay

Relationship Marketing And Traditional Transactional Marketing Marketing Essay The approach of a business towards the marketing discipline can generally be categorised as either being traditional or relationship based. Whilst the traditional approach has held sway for the last fifty years there are signs that relationship marketing may assume the dominant position in marketing thinking and application in the near future. This does not mean that traditional marketing will no longer have a role to play. The evidence from a study of the supermarket chain Asda is that its position as the UK number two supermarket brand has been largely achieved by following a traditional marketing approach. Equally, however, market leader Tesco has embraced relationship marketing using its Clubcard to help it build mutually beneficial relationships with its customers. This approach to its marketing has seen Tescos market share and profits continue to grow whilst Asdas have started to decline. On the face of it this would appear to demonstrate that, when it comes to supermarket marketing, the relationship approach is best. However, it is not that simple. The classic four Ps of the marketing mix, Product, Price Place and Promotion, are the cornerstone of traditional marketing with Price and Promotion having been Asdas primary focus. Also, there is an argument that says in the difficult economic times that consumers are currently experiencing then the price and value for money proposition advocated by Asda has more resonance with consumers than ever before. So, which is the most appropriate marketing path for Tesco and Asda to follow or should elements form both disciplines be adopted for optimum effect? This paper analyses the various points of view of both academics and marketing practioners and draws heavily on case study material to draw some conclusions for a possible way forward. Introduction and Background Relationship marketing, which involves the development, growth, and maintenance of long-term, cost-effective, and mutually beneficial relationships between a business and its customers, may be perceived as being a relatively new phenomenon (Grà ¶nroos, 1995). However, this is not the case as its origins actually pre-date the industrial revolution, a time when products were manufactured on a small scale and consumers had direct contact with the manufacturers and merchants from whom they purchased their goods. As industrialisation gathered pace the mass production of goods meant that direct contact between manufacturers and their end customers was no longer practical and middlemen evolved to bridge the gap. This, in turn, resulted in manufacturers becoming distant from their customers and adopting a transactional rather than customer relationship focus to their marketing and selling activities (Sheth and Parvatiyar, 1995). This transactional approach became increasingly sophisticated as marketing developed into a specialist and separate discipline within organisations, alongside the customer services and product quality control functions. The four Ps of marketing mix i.e. Product, Price, Place and Promotion, first muted by Borden (1964), have been a familiar and successful planning and execution framework for traditional marketing practioners since the 1960s. However, this traditional marketing philosophy has been facing an increasingly serious challenge to its dominant position from advocates of relationship-based marketing (Grà ¶nroos, 1995). The introduction of new technologies, such as the internet, has changed the way in which businesses are able to interact with their customers. This, together with the large scale removal of global trading barriers and the increasing homogenisation of consumer attitudes and purchasing behaviour, have all served to fuel what has become known as the globalisation of world markets (Doole, and Lowe, 2008). This new global marketplace for products has necessitated the adoption of new and more effective marketing techniques and concepts by rival businesses striving to compete for the same customers. So rather than rely on traditional marketing techniques, which are based on identifying new prospects, converting them to customers, and completing sales transactions, businesses have increasingly focussed on developing meaningful relationships with their customers in order to both retain their custom and encourage them to spend more. The management of relationship marketing has been greatly facilitated by a change in attitude to the structure of the marketing, customer service and product quality control functions. Rather than these functions being distinct and disintegrated, as is the case in businesses with a traditional marketing focus, relationship marketing integrates these functions to enable the business to get closer to its customers and thus helping it to benefit from increased customer retention, and the nirvana that all businesses strive for, customer loyalty (Fill and Hughes, 2003). Customer loyalty can be defined as a form of repeat purchasing behaviour reflecting a conscious decision to continue buying the same brand. (Solomon et al. 2001, p. 259). Additionally, the financial efficacy of customer retention versus new customer acquisition is well established. Indeed most academic studies on the subject propound the view that the costs of acquiring new customers can be up to five times higher than tho se costs associated with retaining existing customers (Heskett et al., 1994; Webster, 1994; Cespedes, 1995). In the current global marketplace, Jones (1992) believes that businesses have no choice but to build and retain the loyalty of existing customers if they are to survive and grow. Supermarket chains, such as Tesco and Asda, act as a reference point for attitudes to loyalty, with 72% of consumers feeling loyal to at least one organisation operating in the highly competitive supermarket sector, according to a study by the Logic Group, a specialist in loyalty programmes management, and researcher Ipsos MORI (Fernandez, 2009). Tesco Clubcard a key relationship tool Tesco has been the dominant force in supermarket retailing for the last ten years (Seth and Randall, 2001). It remains the market leading supermarket chain in the UK with a 30.4% market share and has, in the early part of 2010, further widened the gap between itself and its arch rival ASDA, a position which has largely been attributed to the success of its recent Clubcard double points promotion (MacDonald, 2010). To succeed, relationship marketing requires the development and maintenance of strong personal relationships with customers. These relationships should include a high degree of mutual interaction and social exchange (Zineldin and Philipson, 2007). Tescos Clubcard is the cornerstone of its customer relationship marketing strategy. Launched in February 1995, Tescos Clubcard gained five million users within its first month of operation and, significantly and somewhat ironically for a loyalty card, 200,000 new customers also joined the scheme (Seth and Randall, 2001). Clubcard works by enabling its users to collect points when shopping at Tesco stores and online at Tesco.com and also at Tescos catalogue store, Tesco Direct. In addition, points can be collected at Tesco petrol stations and by paying for any goods or services using a Tesco credit card. Tesco Clubcard holders can also collect points when making non Tesco purchases, such as paying for gas or electricity through utilities supplier e.on (Tesco website, 2010). These points are then converted into money-off vouch ers for customers to use in store. However, Clubcard is much more than simply a vehicle to reward customer loyalty. By collecting customer data at registration, Clubcard is also a powerful marketing planning tool for Tesco. It enables the retailer to track customer shopping habits, including the products bought and their purchase frequency, thus enabling Tesco to target specific product and service promotions to specific customers, either at the point of sale or at the customers home via direct marketing. Tesco has attracted some criticism for using its loyalty scheme in this way but it argues that it works in the interests of its customers by aiding the business and product development process. Indeed, Tesco Chief Executive, Sir Terry Leahy, states that: We could not have created the dot-com business without the data from the loyalty card (Humby et al, 2007, page 4). As well developing relationships by creating highly targeted and personalised communications for its customers, Tesco has fulfilled another one of the key objectives of relationship marketing with its Clubcard, namely getting its existing customers to purchase more products. For example, using its Clubcard customer data, Tesco can identify possible target customers for its non-food products. It then mails these customers about such products via the medium of its quarterly Clubcard newsletter. This strategy has resulted in half of all Tescos traditional grocery customers also purchasing non food items from the chain (Humby et al, 2007). Data collected from Clubcard users has also been credited with helping to fuel Tescos recent dramatic international expansion with one third of its entire staff now working outside the UK (Humby et al, 2007). Tesco has extended its Clubcard brand into specific customer market segments in order to enhance its relationships with certain groups with a view to increasing sales to those specific customer segments. Clubcard data revealed that families with babies and toddlers who shopped regularly at Tesco did not believe that they could trust the Tesco brand as the best place to buy baby and toddler related products. These customers tended to place their trust in Boots for such products (Humby et al, 2007). A key identified element of successful relationship marketing is trust: The resources of the seller personnel, technology and systems have to be used in such a manner that the customers trust in the resources involved and, thus, in the firm itself is maintained and strengthened (Grà ¶nroos, 1990, p.5) Tesco decided that it needed to specifically address the issue of trust for these customers and created the Tesco baby and toddler club. Membership of the club enables families with babies and toddlers to get double Clubcard points on certain products as well as giving them free parking spaces close to store entrances, a free magazine and access to specialist parenting advice (Tesco baby and toddler club website, 2010). This relationship marketing initiative directly led to an increase of trust in the Tesco brand for baby and toddler products from this market segment and a consequent transfer of market share from Boots. Now Tescos sales volume of baby and toddler products is more than that of Boots and Mothercare combined (Stone et al, 2010). Effective relationship marketing that truly enhances customer relationships and leads to business improvement also requires that the marketing discipline in an organisation transcends all functions and embeds itself in the ethos of the business (Zineldin and Philipson, 2007). Tesco is totally focussed on its customers and information about customer needs and purchasing trends are disseminated to all parts of the organisation not just marketing. Indeed, Tesco claims that everything its does is rooted in customer knowledge (Tesco Careers Website, 2010). So it can be seen that Tescos Clubcard has certainly played a major role in securing and enhancing its market leading position and, as far as contributing to the bottom line is concerned, then there is evidence that it has also generated incremental sales and profits (Humby et al, 2007). Equally it has not caused an increase in overall marketing spend for Tesco as much of the funding for Clubcard has come from the reallocation of resources from other areas of marketing spend, such as TV advertising (Humby et al, 2007). However, it should also be remembered, of course, that Tesco has not completely disowned the traditional marketing concept as its ongoing aggressive price promotions demonstrate. Asda a traditional price-led approach Some academics suggest that here has been a paradigm shift from traditional to relationship marketing (Grà ¶nroos, 1995) and that traditional marketing does not fulfil the requirements demanded by the modern-day marketing concept (Gummesson, 1995, 2000). Kotler (1997), however, argues that the decision whether to use relationship marketing or transactional marketing depends on the industry type and, more importantly, on the needs and wants of the particular consumer. Some consumers will always adopt a short-term attitude in their relationships with suppliers (Zineldin and Philipson, 2007). In these cases traditional marketing based on the transactional approach will always have an important role to play. Asda is the second largest supermarket chain in the UK with around 17% market share (Macdonald, 2010). Its market ambitions are summed up in it mission statement which is to be Britains best value retailer exceeding customer needs always and in its stated purpose which is to make goods and services more affordable for everyone (Times 100, Asda Case Study, 2010, p.34). Asda has recognised the fickle nature of some consumers relationships with their supermarkets and acknowledges that the purchasing motivation of those consumers will always be based on obtaining best value (Zineldin and Philipson, 2007). Asda has, therefore, consistently adopted a transactional approach to its marketing by focussing heavily on two of the four Ps of the marketing mix advocated by traditionalists namely, Price and Promotion. Asda has built its market position around price and value for money, supporting these propositions through heavyweight TV advertising with its TV commercials having now propounded the virtues of Asda price for well over thirty years. Asdas strategic communications director, Nick Agarwal, defends Asdas traditional marketing approach, which focuses on attracting new customers and increasing transactions through its price and value led proposition, by stating that the current economic times dictate this type of offer in the supermarket sector. He says : Our internal data suggests that people are still very nervous about what will happen on the economic front this year. We need to make sure we serve new customers as well as those who are still feeling financially challenged, especially with the increase in VAT and public sector cuts that are to come. We are very conscious that value is still going to be at the heart of what people want in the coming 18 months.'(Costa, 2010). However, whilst Asda has enjoyed considerable success with its traditional marketing strategy, there are now indications that its approach has failed to reverse a slow decline in sales. According to research from Kantar Worldpanel, Asdas sales have fallen by 0.4% in the second quarter of 2010 and its market share has dropped by 1.7% to 16.9% in the same period (Baker, 2010). Asda seems determined to continue to pursue its traditional approach but independent observers are urging the chain to change to reflect new consumer attitudes. Ed Garner, retail analyst at Kantar Worldpanel says. The market has changed considerably and now consumers feel there is more to life than low prices (Baker, 2010). There are even dissenting voices within Asdas own ranks with Asdas new marketing director Jon Owen believing that the supermarket chain must cease its blinkered focus on traditional price-led marketing in order to compete more effectively (Baker, 2010). Asda has, however, made some concessions to relationship marketing through its corporate social responsibility initiatives. These include community involvement projects through its Asda Foundation (Your Asda website, 2010) and the provision of credit to those customers who have been refused credit by other lenders (Hemingway, 2002). However, it would seem that there are still strong forces inside and outside the business questioning whether or not a predominantly traditional marketing approach remains a viable strategy for future success. Summary and Conclusions From the evidence of two contrasting case studies it is apparent that both traditional and relationship marketing have proven to be appropriate for business success within the supermarket retail sector. However, there are indications that consumers are now beginning to expect more than just low prices and value for money from their shopping experience, they have also demonstrated a desire to engage in a meaningful relationship with their supermarket of choice. This relationship, if managed effectively by the supermarket chain, can increase customer loyalty and can encourage customers to their purchasing behaviour for specific product segments, as well as generating incremental sales from new and existing customers. Tesco, has also shown that a customer relationship strategy based on the development of mutually beneficial relationships can, and indeed does, positively impact the bottom line. Asda, for its part appears to be the subject of a struggle between the opposing forces of traditional and relationship marketing. However, this need not be the case. There is no reason why both disciplines should be in opposition. Even if there is a shift towards relationship marketing, many academics believe that traditional marketing, in terms of the four Ps of the marketing mix, remains valid in all types of businesses including supermarket retailing. The argument being that if a business does not have the right price, product promotion or place (distribution) for its products then it will be impossible for it to enter into a mutually beneficial relationship with its customers (Zineldin, and Philipson, 2007). There is, therefore, strong evidence to suggest that a mix of both the traditional and relationship approach is the most appropriate for the Supermarket sector in the UK. Tesco has achieved this balance but Asda has yet to fully embrace the value of relationship marketing acting alongside a more traditional approach. The view that it needs to do this and quickly in order to grow its business appears to be gathering momentum.

Mari Evans’ “I Am a Black Woman”

Imani Newbill Professor Simms-Burton English 2140 21 March 2010 Mari Evans’ â€Å"I Am a Black Woman† â€Å"Mari Evans is one of the most energetic and respected poets of the Black Arts movement† (1850). The themes of her poems are very direct, but the simple lyrics make the poem eloquent (1850). â€Å"Lost love, a lost Africa, failed relationships between black woman and black men† are usually the tails of her poems (1850). Yet she also portrays that â€Å"losses summon from us the courage to struggle , to continue in the face of adversity and pain† (1850). ‘I Am a Black Woman’ whose title poem first appeared in Negro Digest, links the themes of black enslavement and impoverishment with the global oppression of the wretched† (1850). â€Å"The volume [â€Å" I Am a Black Woman†] heralded the arrival of a poet who took her subject matter from the black community, and who celebrated its triumphs, especially the focus on the beauty of blackness that characterized the black arts and civil rights movements. †(Gale ) Therefore, understanding Mari Evans’ themes and tone fuels the greatness of â€Å"I Am a Black Woman†.Mari Evans’ usually deals with the despair and loss of the African American citizen in her literary work. In â€Å"I Am a Black Woman†, Evans chooses to tell the story of the black woman. She portrays the roles and relationships of the black woman. Evans’ includes the story of all black women’s pain, their fight for civil rights, the black lover, and the black mother. The narrator of this poem describes, in lines 1-4, the pain black women experience because they are black woman:I am a black woman the music of my song some sweet arpeggio of tears is written in a minor key The â€Å"music of my song/some sweet arpeggio of tears† tells of the internal struggle of being a black woman. Also what it means to be a black woman. Evans’ portr ays the despair felt from her husband’s death in lines 11-12 when the narrator describes more pain â€Å"I saw my mate leap screaming to the sea/ and I/with these hands/cupped the lifebreath/? from my issue in the canebrake†.The mother receives more grief in lines 14-15 â€Å"and heard my son scream all the way from Anzio/for Peace he never knew† (Gates 1852). Evans’ tells of the pain of the black mother. The mothers who birth the black children whose rights are being spit on and dragged through the dirt. The mother whose black sons who fight in wars for a country that despises the black skin that they have at birth. This also portrayed in lines 16-17 â€Å"learned Da Nang and Pork Chop Hill/? in anguish† (Gates 1852) Evans’ theme of pain of the black woman is clearly shown.Evans’ shows the blues of being a black woman in stanza’s one and two, but in the last stanza she shows that even threw the pain and anguish black woman are still strong: I am a black woman ?tall as a cypress ?strong beyond all definition still ?defying place ?and time and circumstance ?assailed ?impervious ?indestructible ?Look ?on me and be ?renewed Evans’ chooses a public persona to work through her understanding of what it means to be black in the Western world, and she hopes to inspire others through their witnessing her quest. Gale ) In line 29, the narrator indicates that as a black women are imperious and one can not set their boundaries Black women can not be boxed into in situations based on circumstance because the odds can be defied place time and the black women’s indestructibility. The narrator is saying look at me defy the odds and anyone can be renewed because of the triumph from my despair. The narrator has most clearly defied the odds because of all the stress and drama that is in her life and she still stands strong. The tone changes from stanza to stanza in the poem, â€Å"I Am a Black Woman.The tone in the first stanza is filled with stress and she use humming to relieve the stress. She is actually crying in the first stanza. The tone of the second stanza is despair. She watches her mate and son die along with important figures like Nat Turner (Gates 1852) In stanza two the narrator indicates, â€Å"Now my nostrils know the gas/ and these trigger tire/d fingers† (Gates 1852) . Again the tone is despair because she attempts and contemplates suicide. However, stanza three's tone is about renewal , inspiration and strength.She indicates look at me and my struggles and still I stand strong like a cypress tree. The tone of the poem is sad at the beginning and inspirational at the end. Evan remains strong to her themes of negative love affairs between black men and women and global perspective in her writing of â€Å"I Am a Black Woman. However, the tone changes in this poem, and the lyrics are simple. An ultimately she provides encouragement and hope, which is still done in her poem â€Å"I Am a Black Woman. Therefore, understanding Mari Evans’ themes and tone fuels the greatness of â€Å"I Am a Black Woman†.Works Cited| Gates, Henry Louis Jr. and Nellie Y McKay, ed. Norton Anthology of African American Literature. 2nd ed. New York: WW. Norton, 2004. 2096| Gates, Henry Louis Jr. and Nellie Y McKay, ed. â€Å"I Am a Black Woman. † Norton Anthology of African American Literature. 2nd ed,. New York: WW. Norton, 2004. 1851-1852. | Gates, Henry Louis Jr. and Nellie Y McKay, ed. â€Å"The Black Arts Era 1960-1975. † Norton Anthology of African American Literature. 2nd ed. New York: WW. Norton, 2004. 1831-1850. Print. | |

Shakespeare Writes About Issues That Are Still Relevant Today

Shakespeare writes about issues that are still relevant today Shakespeare writes about issues that are still relevant today because his themes are universal, his plays have been updated and remade and there are various schools of thought who argue about his plays. His universal themes of vaulting and corrupting ambition, a reliance on superstition and gender tell us that the play Macbeth explored themes that are still seen in today’s society. The updated and remade film versions of Macbeth (also known as The Tragedy of Macbeth) and Macbeth (BBC’s Shakespeare’s Retold Series) tell us that people still enjoy watching the issues in Macbeth. And the various schools of thought Psychoanalytical, Feminist, and Marxism tell us that people still†¦show more content†¦In Macbeth the theme of superstition appears right at the beginning with the witches’ predictions and carries through the play with more witch predictions. In the play it is seen that Macbeth starts believing in the witches’ predictions and his des tined fate. He soon forms a reliance on the witches’ predictions and seeks them out for more prophesies. In today’s society we see that now more than ever do people want to know about their future, with the businesses of taro reading, psychics and astrology booming. There are also many television programs and movies like Charmed and Harry Potter, whose main theme is superstition. In the play the line â€Å"Macbeth shall never vanquished be until/Great Birnam wood to high Dunsinane hill/Shall come against him† (Act 4, Scene 1), shows us that this theme was one that Shakespeare wished to communicate with his audience. Therefore through the theme of superstition it can be seen that Shakespeare is still significant to people in modern day times. Shakespeare writes about themes that are still relevant because his theme of gender is still seen in modern societies. 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Sports And Sports Basketball And Football - 947 Words

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